Belinda Smith-Sullivan is a chef, author, food writer, spice blends entrepreneur, and a commercially-rated pilot. She graduated from Johnson & Wales University with a degree in Culinary Arts. She has lived in France, Kenya, and South Africa and has traveled extensively throughout the world experiencing the foods and flavors of multiple cultures.
Belinda started experimenting with spice blends when she was a personal chef, creating "short-cuts" for herself, based on flavor profiling. Soon clients, neighbors and friends started asking where they could buy them. When told they could not, because the blends were her private creations, they demanded them even more. Giving in to their pressures, a business was born!